When it comes to USB flash drives, I wouldn’t really consider them to be a stylish product. In fact, most of them all look exactly the same regardless of which brand you are buying. That’s why I’ve been so intrigued with Mimoco’s line of MIMOBOT designer USB flash drives.

MIMOBOTS are part art, part utility as each one resembles some kind of character from a given theme. If you’ve seen any of their previous series before, than you know how good they look and the attention to detail they put into each one. Currently, their most popular series to date have been the Star Wars series, followed by their new DC Comics series and Green Lantern series. They even have MIMOBOTS based on Sanrio characters such as Hello Kitty.

As part of their new line debuting at 2011 CEA Line Show, Mimoco will be introducing their new TRANSFORMERS line of MIMOBOT drives. What makes this particularly interesting is that they will be based on the original generation one characters of Optimus Prime and Megatron. That means that the original characters that you loved in the 80’s will be back as stylish USB flash drives. Each flash drive will come preloaded with tons of bonus media.

“We are stoked to welcome the iconic TRANSFORMERS characters OPTIMUS PRIME and MEGATRON to the MIMOBOT family,” said Evan Blaustein, CEO of Mimoco. “We hope fans worldwide enjoy the collaboration which also features our most extensive preloaded media suite assembled to date.”

I’m quite excited for the new TRANSFORMERS X MIMOBOT series as I had grown up with the original Generation One line of TRANSFORMERS as a child. They will always hold a special part in my heart which is why when these come out later this year, I’ll be snatching one of these up for sure.

Press Release

(New York – June 22, 2011) – Mimoco (www.mimoco.com), creator of the MIMOBOT® line of designer USB flash drives, under license from Hasbro, Inc., is introducing the new TRANSFORMERS character-based MIMOBOT drives featuring retro TRANSFORMERS styling. Debuting at the 2011 CEA Line Show at the Mimoco booth (#T35), the collection includes popular TRANSFORMERS characters in classic MIMOBOT form: OPTIMUS PRIME and MEGATRON. The drives come preloaded with bonus media including digital editions of classic comics, videos, and scripts alongside the MimoDesk suite of screensavers, avatars, and more.

“We are stoked to welcome the iconic TRANSFORMERS characters OPTIMUS PRIME and MEGATRON to the MIMOBOT family,” said Evan Blaustein, CEO of Mimoco. “We hope fans worldwide enjoy the collaboration which also features our most extensive preloaded media suite assembled to date.”

TRANSFORMERS MIMOBOT drives are ready to do battle over your most precious possessions: your data! The leader of the AUTOBOTS, OPTIMUS PRIME MIMOBOT® stands heroic with his classic red, white and blue armor and matching helmet. This flash drive’s mission is simple: protect your data from falling into the clutches of the evil leader of the DECEPTICONS, MEGATRON! With steel-colored armor, menacing scowl and piercing eyes, the MEGATRON MIMOBOT® boasts classic TRANSFORMERS style and will stop at nothing to gain the Universe’s data, including your documents, music, pictures and more!

Other popular MIMOBOT® collections from Mimoco will be showcased at the CEA Line Show, including drives from the franchises of DC Comics (Batman, Green Lantern), Star Wars, and Hello Kitty, as well as original artist series like Tokidoki, and Mimoco’s own Core Series characters. Each MIMOBOT® designer USB flash drive comes in a range of 2GB to 16GB memory capacities and is preloaded with MimoDesk™ character-specific content including wallpapers, icons, screensavers, and other digital extras.

The new TRANSFORMERS MIMOBOT® USB flash drive line will be showcased at booth #T35 at the CEA Line Show and are available for pre-purchase at www.mimoco.com and in the coming weeks at select retail shops worldwide.